Deal: Oculus Rift and Touch controllers on sale for $399 (Update: the sale is permanent.. sort of)

This post originally appeared on our sister site, Android Authority.

Update (7/14/17): According to HTC, the new Oculus Rift + Touch bundle will now be available at a lower price permanently… just not the $399 bargain price offered during the Summer Sale. For those that don’t know, the Rift/Touch bundle is normally $599, so the sale was $200 off. Now HTC has announced once the sale is done, the price will bump back up but only to $499 — representing a permanent $100 price cut.

Original (7/10/17): As part of its Summer of Rift promotion, Oculus is offering its VR headset and Touch controllers for just $399, significantly undercutting its competition.

We’ve reached peak summer, and what better way to celebrate it than saving almost $200 on one of the best VR headsets in the market right now? What began as a Kickstarter campaign a few years ago has received mostly positive reviews since its launch last March. Oculus had already lowered the price of the Rift + Touch controllers bundle to $599 a few months ago, and for the next six weeks, it’ll be even more affordable at $399.

Oculus officially announced the Summer of Rift promotion last month with lucrative discounts on select games and $100 store credit for new buyers. The celebration continues, and for a limited time – the remaining six weeks of this summer, to be precise – you can buy the Oculus Rift and Oculus Touch controllers for $399. In other words, the Rift is now on par with Sony’s PlayStation VR in terms of pricing and significantly undercuts the HTC Vive.

The Oculus Rift isn’t a perfect VR device by any means, but as the list of supported games grows and especially with the new price tag, this might be a hard bargain to pass up on.

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