You may or may not have had the opportunity to use a virtual reality headset, but even if you haven’t chances are you’ve heard of the Samsung Gear VR. That could be in part thanks to the device launching with the latest Samsung Galaxy S7 and S7 Edge devices and the associated publicity this brings the VR headset. Whatever the reason, the Gear VR is clearly very popular and this is only backed up with the latest stats around the use of the headset.
Facebook owned Oculus, who provide the software for the Gear VR, announced that over a million people used Samsung’s Gear VR headset in April alone. The company further went on to say that developers have created more than 250 apps for the Gear VR, which just highlights the attraction of the platform.
Virtual reality is on the up and it’s clear that the Gear VR will be up there among the best-sellers.
“If you stand back and get beyond all the geeks shouting about it, you could say these numbers deliver cautious optimism for the potential of VR and 360 degree content,” Ben Wood, chief of research at CCS Insight, told CNBC in a phone interview.
Despite Google moving their focus more towards augmented reality, VR will certainly pave the way and the sector will see significant growth, with around 96 million units shipped by 2020.
“VR isn’t just something that’s a thing that goes on you head. But it is also about the fact we are seeing a whole ecosystem built around it and with the marketing Samsung and Facebook are putting behind it, it’s getting more prominent in the consumer consciousness.”
Another key stat provided by Oculus was that seven of the top 10 most used apps are videos and on any given day last month, nearly 80 percent of people who used the Gear VR watched video content.
Even Disney are embracing 360 video by partnering with the Nokia OZO camera to create unique marketing and film content in the immersive format.
With these promising numbers for the Gear VR platform, it not only shows the rapid growth of the product, but also the virtual reality sector as a whole.