Subscription services are quickly becoming the future of media.
Companies like Netflix and Spotify offer cheap, monthly pricing structures that allow customers to use a premium service at a rate that is affordable over time. While this is great for consumers, it’s also extremely effective for companies, who get consumers to rely on their services and end up paying much more than a one-time payment when all is said and done. Subscription services also give these companies a consistent stream of revenue so that they don’t need to worry about rough patches when their product isn’t selling. Now, as VR slowly makes its way into the mainstream, Wevr is looking to bring virtual reality to the world of “software as a service”.
The company says they plan to offer two tiers of subscriptions initially, with an $8 a month pricing plan giving users access to mobile-based VR content, and a $20 option which will work with more high-end room-scale VR platforms. Both options will include a variety of content including games, films, and more, and will be updated over time to give users access to new media.
The software available at launch includes a meditation experience called “Finding your true self”, a music video by Tyler Hurd called “Old friend”, the underwater exploration experience “The Blu”, and a comedy by Reggie Watts called “Waves”.
The service will be available via an update of the company’s “Transport” app, which will continue to provide free content just as it did in the past. So far the update is live for the HTC Vive and Samsung Gear VR, but is also available in beta on Oculus’ Rift headset. The company says it has plans to develop the app for Playstation VR and Google Daydream View as well, but those will be coming in the future.
Would you be interested in a subscription service like this? It could potentially land you some pretty sweet deals on software, and help you discover content you never would have known you loved.