Vertigo Games, the company behind wildly popular VR zombie survival first-person shooter video game Arizona Sunshine, has acquired SpringboardVR, a leading provider of VR venue management software and the largest content marketplace for location-based entertainment (LBE). The sum for which SpringboardVR was acquired was not disclosed.
According to the official press release, several customer-facing SpringboardVR employees will join Vertigo Games to prevent any disruption of service or operations for arcade operators and game studios, who rely on the company’s technology to offers more than 400 virtual reality titles in more than 40 countries.
The same operators can now also access free-roam VR content from Vertigo’s HAZE VR distribution platform, whose content accounts for roughly 25% of minutes played in Western LBE venues. That said, SpringboardVR, which was founded in 2017, will continue to operate under its current name, supported by the Vertigo Games team.
John Coleman, Director of Business Development at Vertigo Games, said that the two companies enjoyed a thriving relationship during the past four years. He also complimented SpringboardVR for building the largest VR content marketplace for LBE. “We look forward to leading SpringboardVR into the future in this exciting phase of accelerating growth in VR,” he said.
The founders and key senior members of SpringboardVR have decided to launch a new company called ArborXR to explore VR user cases in the enterprise sector. “ArborXR is a natural evolution for us,” noted Jordan Williams, Co-Founder and COO of ArborXR. “We’ve already built a commercial VR solution managing thousands of users, devices, and content titles, so we have translated that to ArborXR.”
ArborXR’s product is a content and device management platform that makes it easier to set up multiple devices and distribute and manage content for them. The platform is built to support all Android-based standalone VR and AR devices, as stated on its official website.